Artist Showcase 2025 | Martin Guitars
Martin presents this year's up-and-coming showcase artists.
Martin Guitar proudly presents the Martin Artist Showcase, an annual program dedicated to amplifying breakthrough songwriters and changemakers. From folk and country to rock, soul, and beyond, we’re turning up the volume on budding superstars who are taking the music scene by storm. Explore their songs and stories and follow their journeys on our social channels as we showcase the stars of tomorrow. In this video, Martin’s Vice President of Marketing, Mike Nelson introduces the Artist Showcase class of 2025.
Meet the Martin Artist Showcase Class of 2025
JD Clayton
JD Clayton delivers a timeless blend of country-rock shaped by his Arkansas roots. After years of grinding in Nashville and touring with legends like Dwight Yoakam, Old Crow Medicine Show, and Parker McCollum, Clayton returned home to craft Blue Sky Sundays, a deeply personal and adventurous album that led to his signing with Rounder Records. His music, rich with storytelling and authenticity, resonates with a sound that is both grounded and exhilarating. He is set to tour extensively in 2025.
Karley Scott Collins
Karley Scott Collins pairs ethereal charm with razor-sharp storytelling. Her latest project, Write One—featuring Keith Urban and Charles Kelley—dives deep into heartbreak and self-reflection. A 2024 CMT Next Women of Country honoree, Collins co-produced the album with GRAMMY® winner Nathan Chapman and played multiple instruments throughout. Having toured with icons like Willie Nelson and Dwight Yoakam, she is set to join Urban’s HIGH AND ALIVE TOUR in 2025, further solidifying her place in modern country music.
Kashus Culpepper
Alabama-born singer-songwriter Kashus Culpepper embodies the raw sound of the South. His husky, sandpaper growl tells stories of heartbreak and resilience, first honed during a Navy deployment in Spain. Back home, he built his name in dive bars along the Mississippi Gulf Coast, selling out headline club shows before releasing a single song. Now signed to Big Loud Records, Culpepper has shared stages with Charles Wesley Godwin, Charley Crockett, and NEEDTOBREATHE. His debut album is set to arrive in 2025.
Madi Diaz
GRAMMY-nominated artist Madi Diaz continues to push the boundaries of folk and Americana with her album Weird Faith, exploring love, self-discovery, and transformation. After opening for Harry Styles and later joining his touring band, Diaz has cemented her place as one of the most compelling voices in contemporary music. The deluxe edition of Weird Faith, featuring collaborations with Kacey Musgraves, Lizzy McAlpine, and Lennon Stella, is out now, and she will be headlining a major tour this year.
Wyatt Flores
Wyatt Flores is making waves with his debut album Welcome to the Plains (Island Records). He has performed on The Late Show with Stephen Colbert, NPR Music’s Tiny Desk Concert series, and CBS Saturday Morning, while earning accolades from Rolling Stone and NPR. A proud Mexican-American artist from Oklahoma, Flores has amassed over 325 million streams to date. His growing fan base can expect a full slate of live shows and festival appearances in 2025.
Dylan Gossett
Dylan Gossett, a 25-year-old singer-songwriter from Austin, Texas, made his mark in 2023 with his viral hit “Coal,” earning critical acclaim from The New York Times. His raw, heartfelt songwriting has amassed over 700 million career streams. With a 23-city headline tour on the horizon, Gossett is proving to be a force in modern country and folk music, captivating audiences with his storytelling and emotive performances.
Braxton Keith
Braxton Keith is leading a revival of classic honky-tonk country. Raised in Midland, Texas, he honed his sound in Texas dancehalls, blending smooth two-step rhythms with a barbed-wire twang. His 2024 single “Cozy” showcases his fresh take on traditional country, and with more music on the way, Keith is ready to make an even bigger impact in 2025. His highly anticipated album is expected later this year.
Michael Marcagi
Cincinnati-based Michael Marcagi has built a loyal following through grassroots support and honest storytelling. His Warner Records debut EP, American Romance, highlights his folk-rock sensibilities and deep connection with listeners. Rejecting the traditional rock-star persona, Marcagi’s music is refreshingly authentic. He will be taking his signature sound to audiences worldwide as he embarks on an extensive tour in 2025.
Michigander
With over 60 million streams and praise from NPR, Paste, Consequence, SPIN, and Forbes, Michigander has established himself as a force in alternative music. His self-titled debut album, released February 7, 2025, follows a successful career of radio hits and festival appearances at Lollapalooza and Shaky Knees. His upcoming tour will see him playing venues across North America and Europe.
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